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KidSmartz Safety Dance Contest Brings Abduction Prevention Strategy to K-5 Students

According to the FBI, in 2013 more than 400,000 children were reported missing in the United States. National AMBER Alert Awareness Day, recognized annually in January, is a reminder of the dangers that face our children. Building on the significance of that day, the National Center for Missing & Exploited Children® (NCMEC) and Honeywell, teamed up again with spokesperson Tia Mowry, to announce today the KidSmartz™ Safety Dance Video Contest, a nationwide competition aimed at equipping elementary school students with the skills and confidence they need to be safer and protected from abduction with the Four Rules of Safety.

“Alerting the public when abductions happen is critical, but abduction prevention is equally important. If you want to make a difference for the children in your family or community, initiatives such as KidSmartz can help save children’s lives,” said John Walsh, co-founder of NCMEC.

Four winning schools will be selected from across the United States and awarded a combined total of $40,000 from Honeywell.

“We are excited to launch the KidSmartz Safety Dance video contest as a way to engage elementary school students and teachers to learn more about abduction prevention,” said John Ryan, president and CEO of NCMEC. “Thanks to the support of Honeywell employees, we have developed the KidSmartz Safety Dance video and animations as a fun way to share this potentially life-saving knowledge.”

KidSmartz Article Photo

The contest runs from January 22 through March 16, during which time the public can view all entries on the contest website and cast votes for their favorite submission. Interested schools can find complete contest eligibility information and rules, as well as instructional videos for the KidSmartz Safety Dance choreography at

The KidSmartz curriculum and related materials are available for download at For more information, check out KidSmartz on Facebook and Twitter.

Cecilia Tejeda
Honeywell Hometown Solutions